Read + Write + Report
Home | Start a blog | About Orble | FAQ | Blogs | Writers | Paid | My Orble | Login

Closer Look Sports - by Steve Gann


Big 12 To Play On Versus?

June 16th 2010 01:59
: Big 12 To Play On Versus?
Can Big-12 commissioner Don Beebe back up his promise to deliver more money to the ten remaining schools in the conference?

A.J. Maestas, President of Navigate Marketing, thinks that Texas can have success with their own TV network. The Chicago-based firms services include helping colleges assess the potential value of marketing and media rights.

They've got a great number of large markets in which they are the No. 1 team."

Texas' multimedia rights partner is IMG College, a division of IMG, a global sports, entertainment, management, marketing and TV behemoth. "IMG is ready to move on a network," Maestas said. "Texas knows what's feasible, and Texas really knows what it's worth."

However, he called the projected average annual TV splits of $20 million for Texas, Oklahoma and Texas A&M, with the other schools getting $14 million-$17 million each, "too high, just not realistic."

"Now, who knows? Maybe they can break the mold and come up with a model nobody's seen."

His firm projects an average annual total of $135 million a year for the 10 schools.

The Big 12 also is expected to seek payment of as much as $20 million in exit penalties from Nebraska, which is leaving for the Big Ten, and Colorado.

So Beebe and the Big-12 plan on performing a magic trick where less, as in having less schools, equals more money.

Something tells me that this week doesn't end the expansion plans and we end up with at least two super conferences within two years.
Add To: Digg Furl StumbleUpon Yahoo

subscribe to this blog 



Add A Comment

To create a fully formatted comment please click here.


Name or Orble Tag
Home Page (optional)
Bold Italic Underline Strikethrough Separator Left Center Right Separator Quote Insert Link Insert Email
Notify me of replies
Your Email Address
(required for reply notification)
More Posts
2 Posts
1 Posts
2 Posts
285 Posts dating from January 2007
Email Subscription
Receive e-mail notifications of new posts on this blog:

Steve Gann's Blogs

160 Vote(s)
10 Comment(s)
16 Post(s)
12193 Vote(s)
42 Comment(s)
152 Post(s)
33206 Vote(s)
218 Comment(s)
486 Post(s)
200 Vote(s)
2 Comment(s)
20 Post(s)
40 Vote(s)
2 Comment(s)
4 Post(s)
Moderated by Steve Gann
Copyright © 2012 On Topic Media PTY LTD. All Rights Reserved. Design by
On Topic Media ZPages: Sydney |  Melbourne |  Brisbane |  London |  Birmingham |  Leeds     [ Advertise ] [ Contact Us ] [ Privacy Policy ]